I had the opportunity to work on crafting a new brand system for Johns Hopkins University based in Baltimore, Maryland. What seem like monumental projects are everyday achievements at Johns Hopkins and because there are so many incredible stories to tell we had to create a comprehensive but focused visual brand.
Below are explorations of how the brand comes to life.
Undergraduate Research Viewbook
Recruitment Search Piece
Agency: 160over90, Philadelphia Creative Director: Brian MacDonald Associate Creative Director: Eric Haag Copywriter: David Valento Designer: Josh Schott