areas of expertise
- Consult with startups and established brands as a strategic product design partner, leading UX strategy, user research, and the execution of high-fidelity prototypes.
- Design and develop scalable design systems and component libraries for web and mobile products.
- Collaborate directly with client product managers and engineers to define product requirements, user stories, and ensure successful, pixel-perfect implementation.
areas of expertise
- Designed and taught the department’s first fully online course, covering HTML, CSS, accessibility, and Figma.
- Mentored 150+ students to build portfolios and transition into UX/UI design track.
- Integrated real-world UX practices and industry-standard tools into curriculum, strengthening student employability.
areas of expertise
- Led the end-to-end redesign of the core product experience and CMS, resulting in a more intuitive user interface and improved content management workflows.
- Partnered with Product and Engineering leadership to prioritize features in the product roadmap based on user research and business objectives.
- Empowered marketing teams with self-service design tools, reducing design requests by 35%.
areas of expertise
- Managed and mentored a 4-person product design team, overseeing the design of key web and iOS features from concept to launch.
- Directed A/B testing initiatives that optimized user flows and increased product page views by 43%.
- Established and maintained a company-wide UI library, ensuring brand consistency across all digital touchpoints.
- Redesigned key features of the Anthropologie mobile app, leading to a 287% increase in user engagement and contributing to $8.2M in revenue.
Product Design
UI/UX Design
Design Systems
Interaction Design
Responsive Design
Information Architecture
Usability Testing
A/B Testing
Wireframing
Prototyping
User Flows
HTML
Agile/Scrum
Figma
Design Thinking
Adobe Creative Suite
Startup Experience